- Thread starter
- #1
Mustang Roars to Another Year of Global and U.S. Sales Dominance
On April 17, 1964, Ford introduced the Mustang® and established a legacy that has endured for decades. As it begins its 61st year, the Mustang continues to excel on the track. In 2025, it captured a win at the Rolex 24 at Daytona and multiple NASCAR and Australian Supercar victories. It is winning on the sales chart, too.
Mustang once again tops the global sports car sales charts1 and continues its reign as America’s best-selling sports car2, according to S&P Global Mobility.
Ford has sold nearly 1 million Mustangs globally over the past decade. The sports car is available to customers in 85 markets. In the U.S., as America’s best-selling sports car, Mustang now represents nearly half the non-luxury sports car segment.
The latest Mustang, the seventh generation, is expanding its reach on both the road and the track. There is a Mustang for every fan, from the economical Mustang EcoBoost® to the Mustang GT and Dark Horse™ and the 815-horsepower Mustang GTD supercar.
Mustang’s success on the road is mirrored on the track. Beyond IMSA endurance racing, NASCAR and Australian Supercars, Ford continues to race with Mustang in series around the world, as well as the one-make Mustang Challenge series.
The spirit of competition has been part of Ford culture since the beginning, and it is clear racing helps make Ford vehicles, including Mustang, better. Whether it is through technology like the Drift Brake or Mustang GTD’s active aerodynamics and carbon-fiber construction or smaller details that improve performance, efficiency or driver confidence, Mustang’s motorsports participation and racing-inspired engineering has been part of its character for 61 years.
Brandon Turkus is a member of the Ford Communications team.
1 S&P Global Mobility global vehicle registrations are compiled from government and other sources and capture 95 per cent of global new vehicle volumes in more than 80 countries as reported in March 2025. Sports car as defined by S&P Global Mobility, includes two-door coupe and convertible models.
2 Based on S&P Global Mobility total U.S. new vehicle registrations across all sports car segments CYE 2024.
On April 17, 1964, Ford introduced the Mustang® and established a legacy that has endured for decades. As it begins its 61st year, the Mustang continues to excel on the track. In 2025, it captured a win at the Rolex 24 at Daytona and multiple NASCAR and Australian Supercar victories. It is winning on the sales chart, too.
Mustang once again tops the global sports car sales charts1 and continues its reign as America’s best-selling sports car2, according to S&P Global Mobility.
Ford has sold nearly 1 million Mustangs globally over the past decade. The sports car is available to customers in 85 markets. In the U.S., as America’s best-selling sports car, Mustang now represents nearly half the non-luxury sports car segment.
The latest Mustang, the seventh generation, is expanding its reach on both the road and the track. There is a Mustang for every fan, from the economical Mustang EcoBoost® to the Mustang GT and Dark Horse™ and the 815-horsepower Mustang GTD supercar.
Mustang’s success on the road is mirrored on the track. Beyond IMSA endurance racing, NASCAR and Australian Supercars, Ford continues to race with Mustang in series around the world, as well as the one-make Mustang Challenge series.
The spirit of competition has been part of Ford culture since the beginning, and it is clear racing helps make Ford vehicles, including Mustang, better. Whether it is through technology like the Drift Brake or Mustang GTD’s active aerodynamics and carbon-fiber construction or smaller details that improve performance, efficiency or driver confidence, Mustang’s motorsports participation and racing-inspired engineering has been part of its character for 61 years.
Brandon Turkus is a member of the Ford Communications team.
1 S&P Global Mobility global vehicle registrations are compiled from government and other sources and capture 95 per cent of global new vehicle volumes in more than 80 countries as reported in March 2025. Sports car as defined by S&P Global Mobility, includes two-door coupe and convertible models.
2 Based on S&P Global Mobility total U.S. new vehicle registrations across all sports car segments CYE 2024.
Sponsored