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2024 Mustang sales comment

larietrope

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Noticed some negative feelings that Mustang had it's worst sales year of it's existence. That comes with some points that need consideration. Yes, the price is a big factor. Never been a higher priced Mustang. Ford has taken it out of the entry level particularly for younger guys and gals. When a manufacturer continues to add multiple features that have nothing to do with performance cost is a factor. Personally, I could do without a lot of it and go back to the option of buying a basic car like the old Fox Body LX rather than a GT. We went from that to GT and GT premium with every electronic device offered. It costs money.
I have a 2024 GT premium while leaving price out of the conversation, is a fantastic car. I thoroughly enjoy it.
I came from a 2020 Camaro LT1. That car resembled what a basic performance car should be. It had performance, comfort, with all the bells and whistles left off. Don't like to think of the price difference between that car and the Mustang but it is what it is. Try buying a new Camaro or Challenger in 2025. At least Ford is offering us a muscle car with that V-8 rumble. It's what we're willing to pay for it.
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robvas

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Still the best selling sports car...
They quit making the Camaro, Challenger, and Charger

BTW, the Challenger outsold the Mustang in 2022 and 2021, and the leftover 2023 models of the Challenger/Charger combined outsold the 2024 Mustang
 


armyGT

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I am fortunate enough at age 78 to own a new 2024 GT Mustang. When I considered buying my car, friends said that I'll have the same new car that high school seniors are driving to school. I guess this has changed since the price of a Mustang has really limited sales. I attended many car cruises this past summer. One Friday night cruise draws nearly 1000 cars. Walking through the cars, I counted three 2024's, my GT, a EcoBoost Convertible, and a Dark Horse. I guess I now own a unique car.
I spoke to a friend who sells for the largest Ford Dealer in our area. I asked him how many Mustangs they sold last year. He said about 10. Today they have one white PP Gt 6 speed, with Recaro's on the showroom floor. It was ordered and refused. This dealership has between 200 and 300 vehicles on their lot. I guess things have changed. I can't see Ford doing much with the Mustang other than offering it but at a higher price. It is what it is.
 

Alan Applegate

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There is one trend a few automobile magazine editors have mentioned more than a dozen times, and that is the predicted return of the coupe and sedan models. Honda and other Pacific Rim makers still offer both. In addition, at lease Honda and Toyota have spent the R&D monies to pony up (pun intended) a competitive rival for the Mustang. Yes , yes, yes, they're not V8s as if that mattered!

Nissan's GT-R is a V6, and unless you have a Whipple on your Mustang, you're going to be beat regardless of the type of race. While I get the "it ain't a sports car if is ain't a V8 and row-your-own tranny," but say what you will or desire, sooner or later you won't be able to buy a manual in any passenger car from any maker (your pride notwithstanding).

I suspect if Ford decided to make an aluminum-bodied Mustang with a 650 HP V6, we wouldn't have to talk about pride in any case!
 

Q6543

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Out of curiosity I was looking at leftover 24 GTs …
I saw as low as 36-37K for base GTs… that’s a friggn BARGAIN.

lol at all aluminum 650hp mustang, it would be 200k min to recoup getting a project like that off the ground.
I think we stay on this chassis through the rest of the decade and into the next.
Like how the fox went from 79-04… 25 years,

2015-2040 with tweaks, facelifts and character line changes of course.
 

Skye

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The above numbers would be

+12.2%
+8.2%
+.08%
+5.3%
+.07%

Adding one year to the next, +25.85%, or average 5.17%. Compounded, +29.8%, 5.96%.

If you bought $1 of goods in 2020, they'd cost $1.21 (+21%) in 2025. That is a general inflation number, not necessarily the amounts autos or auto parts have been increasing.

The difference between 20 and 30% is not 10, but half (20+10=30).

Each person would have their own thoughts as to if those individual increases are significant or not. Seeing a 5% bump year-to-year, I believe most would think, "OK". Seeing a 12.2% in one year would give someone pause. Seeing 20.4% in the last two years would probably also give someone pause.

Some of the prior discussions involving options, I've been surprised by the increases of many of those.

There's a lot that goes into that. Thinking globally, the last five years, all the disruptions and events...multiple forces have affected materials, shipping, energy and labor costs.

Additionally, there've been significant price increases in auto insurance over this time period; it hasn't helped.

YMMV.

Edit,

An additional factor to consider is wages and income. If your income has kept up with all the price increases, great. If not, it'd be even more difficult to consider any significant purchase.
 
Last edited:

robvas

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Sooo much complaining about mustangs prices. Here's a comparison, past 5 years, base GT

2025: $46,560

2024: $41,495

2023: $38,345

2022: $38,045

2021: $36,120

2020: $35,880
Increase in over $10k since 2021 is nuts

$8k in two years is even more nuts.

In 2023 the Camaro LT1 (base V8 model) started at $36,695

The Mustang used to be a relatively inexpensive car.
 

RLE55

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It's all relative, as Skye pointed out (Thinking globally, the last five years, all the disruptions and events...multiple forces have affected materials, shipping, energy and labor costs).
Cost of eggs is up over past 5 years, over 275%
Cost of houses is up over past 5 years, over 130%
Cost of gas is up over past 5 years, over 150%
 

robvas

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Cost of eggs is up over past 5 years, over 275%
What's that have to do with mustangs? Bird flu affects engine prices?

Eggs are like gas one week it's up the next it's down. I was buying them for $2/18 pack a couple weeks ago and they'll be back down to that again soon
 

A10devil

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Sooo much complaining about mustangs prices. Here's a comparison, past 5 years, base GT

2025: $46,560

2024: $41,495

2023: $38,345

2022: $38,045

2021: $36,120

2020: $35,880
Thought experiment. Add insurance premium increases to these figures, convert to % increase, then trend that line graph with average wage growth %, maybe it'll all click for you.
 

Pouncer

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They quit making the Camaro, Challenger, and Charger

BTW, the Challenger outsold the Mustang in 2022 and 2021, and the leftover 2023 models of the Challenger/Charger combined outsold the 2024 Mustang
The Challenger and Charger are two different vehicles.
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