2024 Mustang sales lowest in history of Mustang

[Polo08816]

Achieving around 2% for long periods is possible, indeed the US has managed it before and recently. Anywhere from 1% to 3% is fine.

You cannot correct for spikes with 0% or less as this is catastrophic. I'm afraid spikes are bad news and the impact always remains, you then get pressure on wages to increase too.

If you don't 'believe' your government figures it is a little odd as I assume, as in the UK, the calculation method is freely available. You might not like it but it doesn't mean the figure is wrong.

They adjust the "basket of goods" so you could be comparing apples to oranges at different points in time.

There's nothing wrong with being catastrophic. Sometimes you have to give people what they voted for.

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[DeluxeStang]

Have you noticed EVs all look alike? They have the same skateboard type of proportions. That`s the fear I would have sharing a platform.

To be fair, that's all due to the fact that a lot of EVs at the moment are crossovers or sedans that are trying to maximize interior space. So they all go for that monopod super short hood, massive passenger compartment look. But those platforms are actually way less limiting when it comes to design compared to an ICE platform where you have to package an engine. Toyota showed off this yellow MR2 style concept, a Lexus sedan, and a compact crossover, and they apparently all used the same electric platform.

I don't think it's feasible to have a platform used for both gas and electric vehicles. EVs are just too different, starting with the location of the batteries.



I think there's some merit to this, although I think it would be more marketable as a little "hot hatch" than a coupe. I don't think it could be a "Mustang" either way. The biggest barrier is cost. This EV would need a low price, but the entire industry struggles to build EVs cheaply enough to price them low.

Alright, what about just having a next gen platform that supported a sedan and a coupe? As for the whole idea of an EV mustang tiny coupe, this CE1 platform is apparently just next level in terms of how cost efficient it is.

Take a shape like this, shrink it down, and this is the sort of thing I have in mind for an affordable mustang coupe. Sell this, a V8 more expensive coupe with more exotic proportions, a sedan, and the mach-e, and I'd think you have a really well rounded portfolio of mustang performance models in all shapes and price points.

Bill Ford was actually talking about how young people are some of the people specing cars on websites. So there's still a lot of passion surrounding cars with us younger buyers, it's just an issue of affordability. I know a lot of people say there's not a huge market for a car like this, but Ford would also have the market all to themselves.

 

[jimbo67]

Sign of the times, this thread won't end for a while! Good shit. Love it!

 

[DeluxeStang]

I agree it's silly to say the S650 shape overall is a rip off of the Camaro, but those hips look just like the 6th Gen Camaro, lol. Design improvement? Exterior styling is mostly subjective.

I think the bottom line is if Ford had released something more radically new and fresh in terms of the chassis and interior quality (think S550 vs. S197), the price would be less objectionable.

Exactly, we're never gonna see a 30 grand V8 sports car again, it's never gonna happen. So the focus should shift to how do you make spending 50-70 grand feel like a bargain? The answer is making the mustang look more exotic.

 

[DeluxeStang]

S650/S550, both have hips that don't lie! There is no other American car like that other than a Corvette! Will be a sad day when they don't exist anymore! Our generation loves them, the next doesn't care. They may think it's cool, but does nothing for them. It will be a toy for rich future generations.

My generation loves cars like these man, it's just a $800 plus car payment isn't a reality for a 22 yr old who's also trying to buy a house. I'm telling you guys, my generation still loves cool cars, and they are actually more receptive to EVs. An EV mustang coupe riding on this super affordable upcoming EV platform could have more appeal than you think.

Everyone keeps saying young people don't want cool affordable sports cars, but no-one builds them, or they do, but they're horrifically compromised like the Miata that's the size of the shoebox, or the gr86, that's the size of the shoebox and the motors love to blow up.

Why not keep the V8 coupe as the larger, more capable, more expensive mustang, and at least try and see if there's any sort of appeal and demand for younger buyers. I can tell you right now, I'd buy one. Just give it a shot Ford.

 

[jimbo67]

Exactly, we're never gonna seewon't. grand V8 sports car again, it's never gonna happen. So the focus should shift to how do you make spending 50-70 grand feel like a bargain? The answer is making the mustang look more exotic.

Just buy it spend the money if you can. When it's gone it's not coming back. If you can't turn wrenches, then it won't matter. Good luck finding some who can. When the EV needs work, there will plenty of shops who can fix it for you. Yeah NOT! The dealer will be learning, private shops wont. Encrypted software.

 

[DeluxeStang]

As much sense as it makes, making the Mustang into a two-seater would be suicide

Last year, Nissan sold 3,164 Zs, while Toyota sold 2,615 Supras. Mazda sold 8,100 Miatas

The c8 is a two seater and sold something like 35-40k units last year. It's not the number of seats, it's the execution. The c8 sells insanely well for a car at it's price point because again, it feels like a bargain for what you're spending. The supra and Z have the same exact issue the s650 has, where they aren't bad cars, they just make you say "60 grand for this, really?" Whereas the c8 you say "70 grand? Wow, that's it?!"

 

[MegaMan]

The c8 is a two seater and sold something like 35-40k units last year. It's not the number of seats, it's the execution. The c8 sells insanely well for a car at it's price point because again, it feels like a bargain for what you're spending. The supra and Z have the same exact issue the s650 has, where they aren't bad cars, they just make you say "60 grand for this, really?" Whereas the c8 you say "70 grand? Wow, that's it?!"

That’s 100% spot on. The perception is what matters. Reality is a whole different story. I’m more than happy to spend 62K on a fully loaded GT that I love. I’m also happy to drop 100K on a loaded Corvette - I think both of them are relative bargains in a world filled with boring $75K SUVs.

 

[Dragster]

The c8 is a two seater and sold something like 35-40k units last year. It's not the number of seats, it's the execution. The c8 sells insanely well for a car at it's price point because again, it feels like a bargain for what you're spending. The supra and Z have the same exact issue the s650 has, where they aren't bad cars, they just make you say "60 grand for this, really?" Whereas the c8 you say "70 grand? Wow, that's it?!"

The difference between Mustang sales and Corvette sales last year was just over 1,000 units.

 

[robvas]

The Corvette is also...a Corvette

Different buyer, market segment, price point, blah blah

 

[Gr8ful]

No manual in the C8. If it did, there would a Chevy in the garage and not Ford.
I have purchased 60 new cars and 3 have been the Mustangs. Both the C8 and Stang are American as baseball and Apple pie. Automotive Icons. Heritage is a "driving" factor. USA all the way.

 

[GripTime]

I tried to read a lot of this thread but not all. Maybe this point has been made and I have been trying to make it every time "this" thread appears. But maybe I can make it better now. It's very possible the Mustang has become a niche vehicle for Ford. Almost like a Halo car. They know they can produce X amount of sales even with high prices and price increases. They cut R&D, cut costs on production and are able to break even or even make small profit but they simply aren't looking at Mustang as a huge money maker. I am not a car CEO but I play one when I am driving in the mountains.

 

[MegaMan]

https://carbuzz.com/ford-mustang-gt-not-as-expensive-as-you-think/

Here’s a great article that sums it up pretty well. Relatively speaking, I think the GT is a great deal.

 

[Gregs24]

They adjust the "basket of goods" so you could be comparing apples to oranges at different points in time.

There's nothing wrong with being catastrophic. Sometimes you have to give people what they voted for.

Look at Japan to see what happens in negative inflation - it took 25 years to get out of it. Depressed economy, FALLING wages etc.

Yes the 'basket of goods' changes to reflect changes in buying habits - but nothing to do with 'believing' the figures.

 

[Gregs24]

OK we don't get that cat here so didn't realise it had changed so much. Which one came first?

Honda looks good!

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